Privacy policy
We collect the minimum data needed to run a safe marketplace, we don't sell it, and you stay in control.
What we collect
- Account data — email address, name and, if you add it, a phone number (once accounts launch).
- Advert data — everything you choose to publish in an advert, which is public by design.
- Usage data — standard server logs and privacy-respecting analytics used to keep the site fast and detect abuse.
- Device favourites— pets you save are stored in your browser's local storage, not on our servers.
How we use it
To operate the marketplace, connect buyers with sellers, prevent fraud and scams, meet our obligations under animal welfare regulations (for example verifying breeder licences), and improve the product. Our lawful bases under UK GDPR are contract, legitimate interests and legal obligation.
Sharing
We share data only with service providers needed to run the site (hosting, email delivery, authentication), and with authorities where the law requires it — for example local-authority licensing teams investigating illegal selling.
Cookies
We use essential cookies to keep you signed in. We do not use third-party advertising cookies.
Your rights
Under UK GDPR you can request access to, correction of, or deletion of your personal data, object to processing, and request portability. Email hello@pethome.co.ukand we'll respond within one month. If you're unhappy with our answer you can complain to the Information Commissioner's Office (ico.org.uk).
Deleting your account and data
Email hello@pethome.co.uk from the address on your account and ask us to delete it. We'll remove your account, your adverts and the personal data attached to them within 30 days and confirm by email. If you signed in with Google or Facebook, this also deletes the name and email address we received from that provider — you can additionally remove our access from your Facebook settings under Apps and Websites.
Retention
Expired adverts and closed accounts are deleted or anonymised after a reasonable period unless we must keep records for fraud prevention or legal reasons.
This page is a working template and should be reviewed by a solicitor before commercial launch.